Memorandum 14 – Publications for Advertising or Promoting the University

Revised September 2012

Purpose

This policy attempts to ensure the development of consistently high quality publications for advertising or promoting the University.

Policy

Publications must reflect highly on Norwich University, be in good taste, serve a particular audience, and not duplicate another publication.

Responsibility

The Office of Communications and the Director of Integrated Marketing and Communications must review all advertising and promotion publications and serve as a clearing house and approval authority for all changes, additions or deletions. The Committee members are VP EM/SA, Executive Director of External Affairs, Coordinator, Office of Communications, Director of Publications, Norwich University Press, and faculty members as required.

Implementation/Guidelines

The Director of Integrated Marketing and Communications is the focal point for requests for new publications and for changes or deletions to existing ones. Submit advertising and promotions requirements to the Office of Communications for review and submission to the Publications Committee, which will meet for final action. The Chief Administrative Officer must approve any advertising displayed on campus such as on billboards, signs, placards and digitally (i.e. at athletic venues). The Director of Student Activities must approve any advertising placed on bulletin boards in Wise Campus Center.

Contact Offices

  • Office of Communications: Ext. 2080
  • Chief Administrative Officer: Ext. 2148

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